October 3, 2006

The end of fashion? Food for thought...

From Suzy Menkes of the International Herald Tribune [via Fashionologie]

We may be looking now at a situation where fashion is no longer the defining badge of social acceptability. Or more probably, that clothes will retain their importance but in a fragmented way, as, in response to homogenous branding, society divides into myriad fashion tribes.

If, at this start of the 21st century, a design crusader emerges who can trounce all that stands in the way and win a worldwide name and empire, it will be a triumph indeed.

Is fashion over? It will just be different. And who knows if the next new brand will be built in cyberspace?

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